DILL RECORDS AND THE BETTY WHITE PRINCIPLE

So, things have definitely been running at a fever pitch at Dill Records this week. Nothing like the return of Spring and a refurbished commitment to running a recording business to get the juices a-flowin'! As Dill Records' main (and only) PR person, I've been spending nearly every waking moment online, promoting Jeanette and Jimmy Dill's CDs, corresponding with internet radio stations, plugging their videos, and generally blanketing the entire cyber world with the name Dill Records! And in those random moments when I DO try to take a break, Dad nvariably appears, asking, "So, what's going on? Anything new?" Oh, well! You can't blame him for being excited. As for me, I get to actually do some recording this coming week. We head to Savannah next Saturday to celebrate my birthday and then backtrack (no pun intended) to Hinesville where I will be setting down some tracks with Mark Downs, my Dad's good friend and piano player extraordinaire. I hope to post some of those track here and on our website very soon. In the meantime, please check out Jeanette Dill's and Jimmy Dill's new websites, which I finally finished designing this week.

Now, if you've read any of my earlier posts, you know that I'm really kind of new at...well, pretty much everything connected to the music promotion business. I'm basically a singer and writer who came to Georgia to hang out with her father after a twenty year estrangement and found herself taking over the PR position at his recording studio. Did I just say "taking over"? Forgive me. Wrong term. I'm inventing the PR position at Dill Records. My father has been playing pedal steel guitar, rhythm and lead guitar. and violin in country and gospel bands for over fifty years. He knows how to produce a recording and make it sound like something straight from the heavenly spheres. But when it comes to promoting the finished product, his expertise is rooted firmly in the 20th century. You know, that primordial ooze phase of the recording industry  before
social media and You Tube and online music distribution came hurtling out of the sky like a flaming comet and took out the dinosaur population (i.e. old school record store distribution and those who still believed in it) once and for all. When I first arrived in Georgia, I was majorly aghast at how little my father knew about the internet. In fact, what he didn't know about the internet (which was everything) was pretty much commensurate with what he does know about playing country/gospel music (which is also everything). It was mind-boggling for someone like me, who operates within two distinct frameworks of time and space known simply as "online" and "offline", the former of which has come to define my life more than some might consider healthy, and the latter of which I too often think of as merely an interim period between two extended segments of the former. But enough about that. The bottom line is that since becoming the first and only public relations person at Dill Records, I've been working non stop not only to prove my worth and expertise, but to update the public face of my father's recording studio, leaving its old-timey character in place while, at the same time, making that well-seasoned face more accessible to the world at large. Sort of like what they did with Betty White, except without the brightly-colored pantsuits. Whether we'll be just as successful remains to be seen, but if  passion, talent and hard work have anything to do with it, we're already as good as there.

Dill Records is betting on the Betty White principle...

Older and wiser and still getting better

So, what's up next for Dill Records, you ask? Well, settle down and I'll tell you. First off, I'll be redoing the Dill Records website and uploading MP3s to those internet gospel stations I've been talking to all week. After that, my father and I will be designing a new logo. And after that...or perhaps I should say, in conjunction with that, I'll continue what I've been doing for a month now. Utilizing the Betty White principle to make 2014 the first year in a brave and wondrous new era for Dill Records.Wish me luck. Not that I'm depending on luck to make Dill Records a success. But considering all the hard work heaped on my daily plate, a little lucky garnish on the side might not be so bad. Not to mention infinitely preferable to a parsley sprig. But that's another story.

Thanks for checking in with us. See you on the other side of the microphone.